CareCognitics is a cutting-edge healthcare company that uses casino practices to innovate their industry. They hired me to develop a style that would reflect their medical technology background while incorporating the gaming aspects of their business. They wanted a well-designed brand that could convey trustworthiness, competence, and reliability - three qualities that are crucial when patients make decisions about their medical providers.

In an increasingly competitive healthcare landscape, an effective brand can be the difference between success and failure, which is why they wanted to create a distinctive brand that showcased their mission of advancing healthcare.

I developed entirely unique assets, icons, and web pages that showcased how CareCognitics is revolutionizing patient care. Their goal was to encourage doctors to use their reward-based systems to incentivize patients to take an active role in their own health. I wanted to be creative on the branding and ensure that the assets incorporated elements from all of their industries.

The artificial intelligence look was intended to demonstrate how technology is advancing in technology through medicine. My objective was to build a powerful brand that was based on loyalty and trust. Lastly, I designed posters, landing pages, and videos outlining the platform and generating new marketing materials. Thus, leading with the target to attract new users, and drive referrals. These campaigns increased patient trust, resulting in better financial outcomes for hospitals and clinics.